Hierarchy

The 'Hierarchy' of a design is the placement as size of different components within the design, these factors effect the focus of a design and importance of individual components and features. For example; in almost every design within the DVD and Magazine industry the Title Logo will be one of the largest components as it is extremely important for brand identity and brand recognition. Another example is the price, in most situations the price label will be one of the smallest components to draw attention away from the money aspect of the product.

These are some of the two main Hierarchy compositions that we thought would work best for our product and that we will base our designs on.