Market Research

Our target audience, being so young are harder to access and extract information from, although not impossible. Another way to reach our audience is through their parents or guardians; not only to they regulate what their children watch but they can also see their reactions to different shows. Me and Hannah sent out a questionnaire to a group of parents of our target audience. The questionnaire can be found here and the results are on her blog here. From the results, we can deduce some things. Firstly that we have used very popular influences for our programme (Peppa pig and style of Charlie and Lola). Also that the channel 'Cbeebies' is a strong choice of channel to exhibit on as this was the favourite channel (also it is on freeview, as well as more expensive television packages) and to attempt to screen our show in morning and afternoon. Also, from verbal feedback gained from parents of the children, the child is most drawn to a magazine if it has toy(s) attached to the front as is largely a picture based front cover. 

First Animation Test Review

I recently created my first animation test using Adobe Flash as our final peice will be animated and we are yet to decide from the many methods of animation which we are going to use. Flash proved to be a worthy comptetitor and although it had a harsh learning curve and took me a while to get used to the controls and getting to programme to produce the outcome that I was picturing in my head. The outcome was of a very good quality and has flexible settings to control the specifications of the final product such as; dimensions, which gives me an easy way to test animations without exporting them to full size, but also maxamise the quality for the final product, as with framerate and quality settings, file type customisablity also ensures that I can export to any platform and distribute it easyily. The short animation I produced was very short and was not to my best ability as I was only recently aquainted with the programme, yet, it was still of high quality therefor I know that with more time and mroe knowledge put into it, this method could have an exellent outcome. So overall Flash is definatley a strong option to consider and I'll be doing further tests with this programme to familiarise myself with it.

First Animation Test