Thursday 1 December 2011

Title Logo

Me and Hannah analysed the design and typography of some existing Title Logos. The original scan can be found on her blog here. We found a few common and successful features in the existing logos, for example the incorporation of parts of the characters into the logo to make them more recognisable. From this we created our first logo: 
I used Adobe Illustrator to make this, using the anchor points made creating the two tails easier, which I imported from my previous Illustrator files of the character parts. The ampersand is a light blue color, we did this to try and find a midway point between the two character and word colours that would fit in with the scheme.

1 comment:

  1. nice idea - i like the style BUT for better marks you need to have a range of similar ideas - varieties in colour/size/font etc so that you can add reflective analysis of which is better for your audience and why

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